+351 Beer- More tuga impossible!
Celebrating Portuguese culture through design.
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Packaging Design
This packaging design project for +351 beer aims to celebrate Portuguese culture by blending traditional art with the unique identity of each beer variety.
The communication campaign for +351 beer, under the slogan "More tuga impossible!" focuses on reintroducing Portuguese culture. The concept draws inspiration from renowned Portuguese artists and painters, with each beer variety represented through their unique artistic styles and techniques. The idea was to merge Portugal’s rich artistic heritage with the distinct flavors of each beer, creating a narrative that highlights both the cultural depth and the unique characteristics of the product.
